East African Business Notifier

Qualcomm Incorporated has announced the completion of the first year of the Africa Innovation Platform, a suite of mentorship, education, and training programs created to support the development of Africa’s emerging technology ecosystem.  The platform has provided resources and support for local universities, ten small-to-medium sized startups, and grant participants. The program exposed these groups to Qualcomm Technologies Inc.’s engineers and its state-of-the-art capabilities suite for mobile platforms and technologies, including 4G, 5G, IoT, AI, and machine learning.  Qualcomm also announced several additional benefits to the Innovation Platform for this year’s participants:  Social Impact Funds from the Qualcomm® Wireless Reach™ Initiative to help QMIA startups scale,   Patent filing incentive fund, to help QMIA startups protect their inventions through patenting and  QMIA 2024 program launch for mentoring 10 deep-tech startups in Africa. During 2023, Qualcomm’s Africa Innovation

Fresh Dairy has once again purposed to address the ever-changing needs and preferences of its customers by revamping its flavoured milk with a new look and slim pack addition. Flavoured milk is popular for being an on-the-go ready to drink and is great for during and post sports work-out activities.  According to Vincent Omoth, the Marketing Manager Fresh Dairy – Vincent Omoth it is part of a move to make their products easy to recognize off display shelves and fridges. "Fresh Dairy has adopted a harmonized look for not only our flavoured milk but all our other products such as ghee, butter, long-life UHT milk and flavoured yoghurt.  "As well, we have introduced a new flavoured milk slim pack that is easy to hold, sleek and trendy for that modern and trendy customer,” said Omoth. O moth noted that Fresh Dairy’s flavoured milk which comes in three (3) flavours – Vanilla, Strawberry and chocolate; offers 2 carton options – 24 and 12 pack cartons and 2 pack sizes – 500ml and 250

Hilton  (NYSE: HLT) has announced plans to debut its boutique lifestyle brand, Canopy by Hilton in Tanzania with the signing of Canopy by Hilton Zanzibar The Burj, in partnership with CPS Live Limited. Featuring 162 inviting and sophisticated guest rooms and suites, Canopy by Hilton Zanzibar The Burj will be located in the heart of the Fumba Town and part of a highly innovative and sustainable mixed-use development, ‘BURJ Zanzibar’, which is set to be the tallest hybrid-timber tower in the world.  The ‘Burj Zanzibar’ buildings are developed using engineered timber - which helps to reduce the overall carbon footprint and waste in comparison to conventional construction techniques. The hotel will be located on the podium level of the ‘Burj Zanzibar’ development. Fumba Town will include several residential and lifestyle amenities such as retail spaces, a sports centre, an amusement and water park, and a school. The development will also benefit from a seafront corniche, spanning the entir

Airtel Mobile Commerce Uganda Limited (AMCUL) Uganda's leading provider of mobile financial services was a recipient of the Best Use of Partnership Marketing and Best Innovation accolades at the just concluded Uganda Marketing Excellence Awards (UMEA) held at Kampala Serena Hotel. AMCUL was recognized for its innovative healthcare Insurance product, Hospital Sente which is a package that offers hospital cash pay-out to beneficiaries upon inpatient hospitalization at any accredited hospital. The 2023 UMEA Awards sought to recognize the phenomenal work of marketing practitioners around the country. The awards also examined how well brands, their marketers, and their agency partners leveraged different media channels, digital and traditional, to create campaigns that have made a powerful impact on their target groups. Faisal Namanya Kabandana, Lead Insurance at Airtel Money expressed his gratitude for the recognition and emphasized the brand’s unwavering commitment to delivering excep

Visa Inc., a world leader in digital payments has revealed its Holiday Edition Threats Report, which anticipates  heightened scam  activity during the holiday season across both card-present (CP) and card-not-present (CNP) transactions.  The new report identifies  popular fraud tactics expected between November 2023 and January 2024 due to the rapid increase in eCommerce activities and in-person spending across retail and hospitality.  Visa, has also unveiled its list of top 10 habits consumers can follow to practice safe and secure shopping. Historical data and transactions show that threat actors prey on consumers during the holiday season. In fact, Visa’s data shows that for the top merchant categories targeted by fraudsters, 2022 holiday fraud rates increased 11% over their non-holiday fraud rate and saw an increase of 8% over the previous year during this time .  The Holiday Edition Threats Report warns that threat actors will seek to exploit consumers’ increased interest and urge